Armur Turmeric Poised for Global Recognition with Geographical Indication Initiative
Hyderabad, January 22, 2025: In the heart of Nizamabad district, a silent revolution is taking shape as a team of scientists works tirelessly to secure a prestigious Geographical Indication (GI) tag for the famed Armur turmeric. Known for its distinctive qualities and historical significance, Armur turmeric has long been a staple of the region’s agricultural heritage. Now, with the support of NABARD, efforts are underway to elevate this golden crop to new heights on the national and international stage.
Leading the initiative is Dr. Pidigam Saidaiah, Principal Investigator of the Armur Turmeric Project from Sri Konda Laxman Telangana Horticultural University. Joining him are eminent scientists B. Mahender and P. Srinivas from the Kammarapalli Turmeric Research Station, as well as NABARD’s Nizamabad District Development Manager (DDM) Praveen Kumar. Together, this dedicated team recently conducted an intensive field study in the Armur region, focusing on the unique attributes that make this turmeric variety stand out.
The study aims to compile essential data to support the GI application, including details about the region’s climate, soil properties, and the specific traits of Armur turmeric. The team also delved into its rich history of cultivation, gathering documentary evidence to strengthen their case. During their visit to the turmeric fields, the scientists carefully analyzed the crop’s characteristics, noting its exceptional qualities that have been passed down through generations of farmers.
Dr. Saidaiah expressed optimism about the potential benefits of securing a GI tag. “If Armur turmeric receives this recognition, it will not only enhance its visibility but also open up export opportunities. Farmers will be able to command premium prices, and the crop’s unique identity will be safeguarded,” he said.
The process of applying for a GI tag is meticulous. The team is currently preparing to submit an application to the Intellectual Property Rights Centre in Chennai within the next three to four months. This will involve advanced scientific procedures such as DNA profiling and laboratory analysis to validate the crop’s distinctiveness.
The GI tag, once granted, would not only protect Armur turmeric from imitations but also ensure its rightful place in the global market. It would highlight the unique agro-climatic conditions of Armur and the traditional knowledge of its farmers, who have cultivated this prized spice for decades.
Beyond economic gains, this initiative also underscores the importance of preserving regional agricultural heritage. Armur turmeric is more than just a crop—it’s a symbol of the region’s identity and a testament to the dedication of its farming community.
With the groundwork being laid meticulously, the day may not be far when Armur turmeric finds its place on the global map as a hallmark of quality and tradition, bringing prosperity to the region and pride to Telangana.
