Hyderabad’s Keerthi Richmond Villas Laddu Auction Sets All-Time Record at ₹2.32 Crore
Bandlaguda, Hyderabad, September 6, 2025 – Hyderabad witnessed yet another spectacular milestone during this year’s Ganesh Utsav as the Keerthi Richmond Villas Ganesh laddu auction scaled new heights. A 10-kg laddu, offered as prasadam of Lord Ganesha, was successfully auctioned for a jaw-dropping ₹2.32 crore, surpassing last year’s record bid of ₹1.87 crore by a huge margin of ₹45 lakh.
The auction, now a much-anticipated annual tradition in Bandlaguda, has emerged as one of the most high-profile events of Hyderabad’s Ganesh festivities, combining devotion, charity, and community spirit in a unique way.
From Lakhs to Crores: A Journey of Records
The Keerthi Richmond Villas laddu auction has grown from modest beginnings to becoming a phenomenon that captures attention across the city. The steady rise in bids reflects not only faith in Lord Ganesha’s blessings but also the rising zeal for charitable contributions:
- 2022: ₹60.48 lakh
- 2023: ₹1.26 crore
- 2024: ₹1.87 crore
- 2025: ₹2.32 crore
Organizers said the record-breaking bids year after year prove how the auction has transformed into a symbol of Hyderabad’s growing cultural and economic vibrancy.
The 2025 Mega Auction
This year’s laddu, weighing 10 kg, was crafted with devotion and traditional recipes, symbolizing abundance, prosperity, and divine grace. The auction, held amid chants, cultural performances, and festive fervor, drew hundreds of residents, philanthropists, and business magnates.
Although the winning bidder’s identity has not yet been revealed, sources indicate the massive bid may have come from a leading business family or a consortium of local philanthropists who were keen to carry home the sacred prasadam. The laddu is believed to bring prosperity and divine blessings to the household or organization that wins it.
More Than Faith: The Social Dimension
Beyond its religious significance, the auction has become a force for social good. Organizers channel the proceeds into welfare activities, including:
- Supporting education for underprivileged children,
- Providing healthcare assistance to needy families, and
- Funding community development projects in and around Hyderabad.
A senior member of the organizing committee remarked:
“This event is proof that devotion and social responsibility can go hand in hand. Every rupee spent here not only honors Lord Ganesha but also uplifts lives in our community.”
Cultural Spotlight on Bandlaguda
The Keerthi Richmond Villas auction has turned Bandlaguda into a cultural hotspot during Ganesh Chaturthi. Residents describe the atmosphere as “electric,” with families, devotees, and visitors coming together in celebration.
Local resident Ramesh Kumar shared, “It’s not just about the laddu; it’s about unity, blessings, and giving back. The whole community takes pride in being part of something that Hyderabad looks up to every year.”
A Festival Growing in Grandeur
Hyderabad’s Ganesh Utsav is already famous for its grand pandals, vibrant processions, and massive idols. The record-setting laddu auction at Keerthi Richmond Villas now stands as a crown jewel of the celebrations, symbolizing both the city’s spiritual devotion and its philanthropic heart.
With each passing year, expectations soar higher. If the past four years are any indication, the ₹2.32 crore milestone of 2025 may well be surpassed soon, as more devotees and philanthropists step forward to combine faith with generosity.
A Unique Blend of Tradition and Charity
The Keerthi Richmond Villas laddu auction has become much more than a festive highlight – it’s a cultural legacy in the making. As Hyderabad revels in the blessings of Lord Ganesha, the record-breaking auction ensures that the festival’s joy spreads beyond celebrations to touch lives in need.
In 2025, the sacred laddu carried not just the divine grace of Ganesha, but also the collective spirit of a community committed to faith, unity, and giving.
